THE OUTPOST
The Outpost is Postmates’s e-commerce apparel shop servicing it’s Fleet of more than 200,000 internationally.
In partnership with both the Product, Design, Operations and Marketing teams The OutPost was launched. Scope of responsibility: Pitching product names, descriptions and campaign strategy. First product drop sold out within two hours as a result of cross-functional leadership.
contribution
> Copywriting Direction
> Brand Voice and Tone
> UX Copy
Team:
James Butts / SVP Product
Onur Coban / Design Lead
Kevin Marano / Sr. Manager, Business Operations
Andrew Harrison / Product Marketing Manager
Location: San Francisco, CA
