OVERVIEW

Grammar NYC was founded in 2017 and remains a bespoke, women’s clothing brand that aims to disrupt the fashion industry while providing timeless styles mixed with sustainably aware design.

GRAMMAR shirts are made from 100% organic cotton sourced from ethical producers in India. When sourcing organic cotton, the brand requires GOTS (Global Organic Textile Standard) certification and compliance, ensuring the strictest standards of sustainability and labor rights from seed to finished fabric.

I worked closely with the Creative Director/Founder to direct strategy for social media, digital communications and creative production.